Content Strategy
December 6, 2024
4 min read
How to Write Product Titles That Convert (Backed by Data)
Your title is your first impression — don't waste it. A great title increases relevance, click-through rate, AI Search visibility, and conversion rate. High-performing titles include outcome, key benefit, primary use case, and differentiator.
Your title is your first impression — don't waste it.
A great title increases:
- •Relevance
- •Click-through rate
- •AI Search visibility
- •Conversion rate
High-performing titles include:
- •Outcome
- •Key benefit
- •Primary use case
- •Differentiator
Example: ❌ "Leather Bag" ✅ "Compact Leather Travel Bag for Everyday Carry"
Dropease generates titles based on buyer motivations
Not keywords — but intent.
#product titles#conversion#SEO#content optimization
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